Pretzelmaker announced today that Jomo Thompson, head coach of the University of Kentucky’s nationally ranked cheerleading team, has agreed to assist the company in the judging of the 2011 “Cheer with a Twist” Video Contest. Pretzelmaker is managed by GFG Management, LLC, a subsidiary of Global Franchise Group.
The contest, which runs through March 31, is being hosted on Pretzelmaker’s Facebook® page (www.facebook.com/pretzelmaker). To enter, cheer squads must submit a video, no longer than two minutes in length, of their squad executing an original cheer that incorporates the “Pretzelmaker” name and demonstrates a “twist” theme. Prizes for the contest will be awarded in April, when one squad will receive the Grand Prize of up to $5,000*. Two additional squads will be selected as Runner Up winners and will each receive up to $2,500*.
“I’m very excited to help Pretzelmaker judge this nationwide contest,” said Thompson. “There are few sports in which creativity and athleticism are so intertwined as cheerleading and I’m looking forward to seeing some incredible ‘cheers with a twist’ from squads across the country.”
Having won the Universal Cheerleader’s Association National College Cheerleading Championship an unprecedented 18 times, more than any other Division 1A school, the University of Kentucky cheerleading team has one of the most impressive records in collegiate cheerleading. Thompson has been a part of 12 of these national championships, both as a coach and as a former cheerleader at the University of Kentucky.
“Jomo brings an extraordinary level of expertise to the judging of this contest,” said Jenn Johnston, chief marketing & operations officer for GFG Management, LLC. “We’re thrilled to be working with him and know that cheer squad entrants will appreciate a coach of his caliber evaluating their entries.”
*The Grand Prize winners receive up to $5,000 and two Runner Up winners receive up to $2,500 each. Prizes to be awarded as a cash prize divided equally between all members of the winning cheer squads with the maximum cash prize to each member not to exceed $500 to the Grand Prize winners and $250 to the Runner Up winners. No purchase necessary to enter or win. Visit www.facebook.com/pretzelmaker for official rules.
About Pretzelmaker® (www.pretzelmaker.com)
Since 1991, Pretzelmaker has specialized in serving fresh baked, hand-rolled soft pretzel products, dipping sauces and beverages. Long recognized as an innovator in their industry, the brand is credited with inventing the popular Pretzel Dog, Mini Pretzel Dogs, and the portable Pretzel Bites. Following integration in 2010, the Pretzelmaker brand now also includes Pretzel Time®. Pretzelmaker is currently the second largest soft pretzel concept in the United States and is also rapidly expanding worldwide with locations in Canada, Guam and Mexico.
About Global Franchise Group, LLC (www.globalfranchise.com)
Global Franchise Group, LLC is a strategic brand management company with a focus on franchising. The company owns a portfolio of franchise brands that includes four quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® as well as two retail franchise concepts: TAF® and Shoebox New York®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is an affiliate of Levine Leichtman Capital Partners, an independent investment firm, with $5 billion of capital under management and substantial franchise management experience.

